The illustrations also feature in some of the main institutional areas of the site, creating visual unity at all points of communication with users.
All the characters represent not only the site's users, but also the services and tips offered by the portal. Filled with details, the illustrations also became motion graphics for the brand's social media posts.
Based on the idea that Webmotors reaches all audiences - from people who need a motorcycle for deliveries, to families looking for a comfortable car for trips and, of course, car lovers of all ages - Raju created a series of characters using the brand's colors.
Institutional Illustrations
What we did
illustrations / social media / motion
One of Brazil's largest and most recognized car buying and selling websites, Webmotors is a partner of Raju Studio, which was responsible for translating the wide variety of services and consumers offered by the portal into illustrations.
Institutional
Illustrations
WebMotors
Flip your screen horizontally for a better experience
some projects
elsewhere
